home  RSS feed    

Capital raising for the masses

by Bruno Deshayes on 21 Apr 2016 permalink
Crowd funding is a new phenomenon in cyberspace at the cross-roads of social media and equity markets.

Raising funds for a small business was an anathema. You either borrowed funds from your bank manager or a local solicitor. Today people seek funding for all sorts of ventures like a music festival, a movie, a video game, a technical innovation.

There are two funding models: All Or Nothing and Keep It All. In the first all monies are returned to investors if the targeted amount is not reached by the deadline. In the later, the onus is on the entrepreneur to return funds to investors or carry on the project with whatever was raised.

The promoting website is the only one with a stable business model if you allow me to be circumspect. They don't offer any endorsements or guarantees as to what gets promoted on their pages but they levy a percentage tax on all donations transacted through them.

The amazing thing is that you see lots of hype about fashion, entertainment, technology but few brick and mortar businesses like your local garage, an independent corner store or a cheese manufacturer.

So what does the future holds? The monopoly of long established equity markets is under threat. The recent annual report of the ASX (Australian Stock Exchange) makes sober reading in the face of CFD trading (contracts for difference) and the growth of dark pools and HFT (high frequency trading).

So it looks like the big players are going to do their own thing anyway. They are a law unto themselves, transcending national boundaries and regulators.

When you have a business idea you would go for seed money or angel funding. As opposed to venture capital these involve much smaller amounts (up to $50,000) and seek active participation in the new start-up business. Many are searching high and low for the next facebook to emerge and you have to kiss many frogs to find Prince Charming.

The emphasis is not on creating employment for those who need it the most. Instead it is for going after the latest fads. A new app for mobile phones which will be so compelling that its distribution will reach a viral effect. It is free to download to gain instant market share and carries a payload of advertisements for all those who will join on the band wagon. It does not offer any intrinsic value until users realise that they have been duped and the cycle repeats itself.



Growth Industries Forecast
Leave your past where it belongs and bring your future into existence
Control Your Thoughts Or Your Thoughts Will Control You
Some handy one-liners to entertain your guests
When will you learn to speak your partner's emotional language?
Wedding Speech
Sorry That I Exist
Predicting the Future - Four Tips to Hone Your Intuitive Skills
Can You Coach Yourself?
Driving in Russia is a demolition derby
No cause for conCERN
Have you found a good reason to do life together?
The Phenomenon Of Thrill-Seeking Sports
Will you be left behind?
I want to finish well
Fools Falling In Love 101
Connoisseur of French Idioms
The renaissance of the IT specialist
One-man band better than a conglomerate?
Sardines & Banana Sandwich
Cyberspace investigations
Fabric of society falling apart
Farming body parts and more
Your privacy out the window
Social media going full circle
More oneliners, please
How not to take offence
There is a smell in the air...
Transmuting matters
Love your neighbour as yourself
Emotional Abuse Exposed
Neuro-linguistic programming exposed
Remember to laugh - it's good for you
Life with the Poatinians
Laugh your head off
Me myself and I - welcome to the world of loneliness
Where do you belong?
Disrespectful wives and unloving husbands
Most dangerous prayer
Laugh on me
Global obesity a threat to mankind
Burning the candle at both ends?
Stockbrokers as spin doctors
Tickle my funny bone
Finding the most searched long tail keywords in your market niche
Why is trading such a mind game?
QR codes
Manufacturing comes home with 3D printing
Cyberspace Mobility
Marketing Plan With Potential to Go Viral
Tale of the Farmer and the Share Trader
The eBook Debacle
Why Investing is Not a Get Rich Quick Scheme
Gamblers, Speculators and Investors
Capital raising for the masses
The end is nigh
How good it is to do nothing when all else is busy around
Can you ever trust your favourite brand?
How to negotiate for a win-win outcome
Interrupters interrupted
Starting Your Own Home Based Business
Social media makes us autistic cyberpunks
Stock market versus real estate
Do you believe in superannuation?
Politically Incorrect Rubberneckers
Desperate for purpose and significance
Only trade money you can afford to lose
Bad press for social media
Loving my enemies up close
Smile at the drone - you might be on live camera
Can you love people as they are?


scifi abuse action advertising astro travel betrayal birthrate bitterness bluff bullying business camera career caring challenge choices cloud coaching community connection consultant copyright crowd funding cuisine cybercrime design destiny diet disciple driving eBook emotions end entertainment equities events facebook family fax machine final food forecast forgiveness french friends fulfilment future gambling gender gender issues global GM food group guidance health home office human genome humour hunch hypnosis idiom insider investigation investing jokes keyword language laugh lifestyle litigation loneliness long tail lose love manufacture marketing marriage media mobility negotiation neighbor obstacle offense outsourcing past PC issues peace pity poker prayer privacy production race rapture reading real-estate relationship relaxation research rest retirement rich quick scheme risk satire Sci-Fi science search security self control selfhelp selling skills social social media society speculating spin sport spy stem cell stockbroker superannuation thrill time management trading trend tribulation unrest viral vision volunteer vows war win




Bruno Deshayes

copywriting for a living


copywriting wiki


Resume Digest job hunting
Trading Pal share trading
Wise Accounts online accounting
Aptitude Tests skills and knowledge
Goal Setter life coaching
Social Buzz what matters to us
Photo Exhibition photo artistry
Log Book customer relation management
Witness for Christ Christian faith
Bread Of Life support network
  powered by MooChoo    mobile view